Festoon has been touted as the next salon to move this industry forward. We've created
systems for profitability, retail, and customer loyalty. After being asked, "How do
you do it?," we decided to make all of our materials available for use as tools to
raise the standards of our whole industry. We come to you not as consultants or
motivational speakers but as salon owners. The educational materials we promote are what
we use everyday to coach, motivate and create profitability. When John spoke in 1999 at
TSA, the amount of recognition which he received prompted the symposium coordinators to
request Melissa to speak the following year. Realizing the demand for more in-depth
information, Melissa came prepared with educational materials. The response was
phenomenal. As a result of their success, John and/or Melissa are featured almost monthly
in a number of publications including American Salon/Spa, Modern Salon, and Salon Today.
John and Melissa Ryan
Festoon
Festoon Training
Manual $130

The Festoon Training Manual was created over a period of 10 years. It not only focuses on
technical ability but service and retailing as well. The system we created is financially
self-sufficient and encourages the assistants to progress through the program as quickly
as possible. We believe the training program is the heart of the salon. It ensures future
growth and teamwork.
Festoon Team Development
Manual $130

Our team development manual was created to enhance the performance as well as create
well-defined guidelines. The manual covers salon policies and procedures as well as
interviewing procedures. There is also a useful section titled "F tools" which
includes worksheets designed to teach, coach, and review each individual. Our manual was
created to be comprehensive and simple to use. It is an essential for a growing business.
Festoon Retail Video and Workbook $130

When John spoke at TSA he realized people only heard a small
percentage of what he was talking about. So we created The
Festoon Retail Video and Workbook. The video is for anyone
in the industry who wants to learn how to connect with the
client through our systematic way of retailing. The workbook
covers everything in the video as well as how to evaluate
your current retail situation, from the products you're
selling to your relationship with your companies.
To purchase the Festoon Educational Materials please
call (888) 357-2566.
Shipping and Handling $12.00*
*There will be an extra charge for out of
country and expedited shipping.